Does Adwords Favor Country Specific Domains?

[Ma$e]

I am testing out some Australian CPA offers at the moment. One thing I keep noticing is that the .com.au and .net.au domains seem to consistently place higher than my .com ads. I'm pretty sure it's not because they're paying more either because paying more than I am currently testing at would not be profitable unless you had a 1:3 conversion.

Has anyone else noticed this for country specific advertising?

 

[Rob_TID]

Assuming you are talking about adwords?

A .com.au display domain would probably get a higher CTR for an australian audience than a .com domain as it migh be perceived as being more relevennt to them.

The higher CTR could in turn give you a higher position.

Anyway, that's my theory and I am sticking with it!

 

[Ma$e]

Yeah that could be it, and yeah i was talking bout AdWords