CTR Rates on Adwords, Yahoo, Facebook, etc.

[Lilluda_5]

layboy_sml:What do you guys consider respectable CTR rates on adwords, yahoo, facebook, other sites etc.

 

[Compound]

You'll get a lot of difference views on this. Depends on niche, keywords, LP, etc.

Speaking very broadly, I would say 2%+ for GOOG, YHOO, and MSN. Could possibly go much higher (i.e. north of 15%).

FB is a whole different game...

 

[tatrasim]

Yeah, depends on targeting and niches. You may get lucky to get 2% on adwords and yahoo in some niches, but I had 7% in the others (younger age, less computer literate I assume), so it depends. I'd say mine is around 3% on average in general niches...

 

[papajohn56]

Facebook should be 0.08 or higher usually. I had on adwords a 15% CTR in my peak there.

 

[Lilluda_5]

so basically my .36% on yahoo search for a bankruptcy niche is just f-ing pathetic and i should say to hell with it?

 

[vipinsoni25]

0.09-0.020% on facebook
2-10% on adwords

 

[juntao65]

so basically my .36% on yahoo search for a bankruptcy niche is just f-ing pathetic and i should say to hell with it?

Depends on position. But yes, that is a bad CTR for search.

 

[behnk01]

Across the board, adcenter has the highest ctr, as far as search goes.