Bartr lets you advertise your apps for free

M

mpbiz

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Apr 29, 2010
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Just found this and it looks like a really cool concept.

Hey, devs, PaeDae’s Bartr turns advertising into a free service | VentureBeat

Does advertising always have to operate within a pay to play model? Paedae doesn’t think so, as it’s just announced a new platform called Bartr that developer can use to start advertising their mobile apps or games without spending a dime.

Bartr operates on a series of credits. Developers that run ads within their own apps and mobile games will earn credits, and they can use these to advertise in other applications at a targeted demographic.
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As opposed to monetizing via advertising and then spending that money on promotion?

Running bartr instead of advertisements DOES cost money in the form of abdicated revenues.

This will appeal to the large demographic of developers who are not business-savvy and don't understand opportunity cost.
 
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