Background ads?

[subimage]

Anyone know who offers background ads like the t-mobile stuff going on with Complex mag's site?

The Best Dressed-Up Skate Shoes | Complex

 

[Scheme]

Probably exclusive advertising on complex's network of blogs they run under. But, if anyone can find a network that does this...let me know.

 

[subimage]

I remember MySpace doing stuff like that back in the day too. Wonder if it's just for the big players?

 

[Lithium.]

Lotame.