I have a site Ive been working on for about a year now. I am aiming at the main term which has ~30k uniques a month to give you the idea of the size. My site contains a database of local businesses as well as other resources directly relating to the businesses.
The vertical is unique. It is worldwide but in the USA there is only one company providing the service right now. I am generating a growing list and ranking decently for some terms. My monetization ideas are to create a subscription for featured listing of these local businesses and also work with individual businesses on deals for referrals through my site/email lists.
My concern and what has me stuck is that in the USA there is no competition and i worry that the single player might see my offers and say: fuck em, the clients will come anyways we have no competition. The main player might be the only one worth any $.
Any ideas on how to approach the situation? Is my business model fucked?
The vertical is unique. It is worldwide but in the USA there is only one company providing the service right now. I am generating a growing list and ranking decently for some terms. My monetization ideas are to create a subscription for featured listing of these local businesses and also work with individual businesses on deals for referrals through my site/email lists.
My concern and what has me stuck is that in the USA there is no competition and i worry that the single player might see my offers and say: fuck em, the clients will come anyways we have no competition. The main player might be the only one worth any $.
Any ideas on how to approach the situation? Is my business model fucked?