Article Marketing, a Newbies plan

brianlink

New member
Aug 20, 2009
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Article Marketing, a Newbies plan

Hello,

This will be my first post ever on this forum, and for internet marketing. I’ve only been studying up on the topic for about a week. Trying to get a grasp on internet marketing.

I plan to outline my understanding of this process. I have a plan to success. I would like all you guys & gals to look it over, punch holes into it and work out the kinks.

I just hope I don’t make a complete ass of my self. But, I guess we all have to start somewhere.

Oh, yea. I’m a sucky writer, sorry for all the fluff. I just write how I talk :-)



  • Niche market research
  • Keywords Research
  • Traffic


Niche market research

The way I’m planning on doing this, is to build everything around one product. Rather then find a hot market, and finding a product for the market. I’ll first find a product and then do the market research. If it turns up a lot of keywords and topics in the forums and other sources, I’ll go with it.

So, I found a product. More like a test. I just need to prove to my self that I can make 1 sale. Proof of concept. So, I found this product on ClickBank Learn Hypnosis - Hypnosis Training Foundations - Hypnosis Book + Cds/Dvds + Tapes + MP3s


Keyword Research

I have no idea if this is the way to do keyword research or not. It’s a system I came up from my basic understanding of keyword research.

Ok, let’s get started.

First I’ll go to Free GTrends Tool From Wordtracker (a free keyword research tool).
I’ll type in “hypnosis” and put the results in a layout like this. (The numbers to the left are searches per day or something)

C= Competition V= Visitors R (Conversion Ratio) = C / V



1121 hypnosis
C = 9,820,000 V = 10,420 R = 942

515 self hypnosis
C = 1,080,000 V = 875 R = 1,234

389 hypnosis online
C = 53,200 V = 29 R = 1,834

311 free hypnosis scripts
C = 7,700 V = 29 R = 265

223 feminization hypnosis
C = 60,400 V = 65 R = 929

And so on…..


The idea of R (Conversion Ratio) is the amount of traffic vs. the competition. It’s to give me an idea of the possible room available for me to get in on. The way I look it is, even though there’s a lot of competition, there’s also a large market available.

I also do more math on it, to fine tune the keywords to a specific niche. But I’m not going that far in this thread. Like I said I may have the wrong idea about all of this.


Traffic

If the keywords and the product are looking good, I would start using them keywords to find topics to have outsourced. I suck at writing as I said before.

The main idea to making sales is to get backlinks to my site. I’m planning on doing 50 articles per month per niche. I’m not sure if I’ll need more articles or less per month, but it’s a starting point.

Now, I don’t do to much research on traffic building, but I did some preliminary research. So, the exact plan is yet to be developed.
So there it is. Its just a basic outline, but I hope you where able to understand it. It’s a plan in the works, I just want to make sure its on the right track and I did not get something wrong, or have a wrong idea.

Please fill free to comment.
 


Hey Brian, welcome to the board.

When it comes to choosing a product, you want to go with something that is going to sell well. That's why people find hot markets or emerging hot markets when they are doing their research. Many people like to monitor Google Trends to give yourself an idea. You can also leverage off of other things like the news or ebay's top 100 products. Heck you can even go to cbengine.com to see what are the hottest trending items on clickbank today.

For your keyword tools, there are TONS of keyword tools available, use what you find most useful to you. Personally I prefer Google's keyword tool because it tells you how much competition that you will have, but look around the forum for STICKY posts which have loads of information and resources that you are going to need.

When it comes to traffic, I suggest you learn how to write, it will be cheaper for you. If you don't care about the cost then you can have the articles written for you, but I would suggest highly using an article distribution company like isnare.com or articlemarketer.com. Personally I like articlemarketer because they have a great turn around time, whereas isnare may take over a week to review your article before distribution. This is a good way to build backlinks as articlemarketer submits to thousands of directories, ezines, and press release sites.

In order to develop immediate exposure and traffic you can use pay per click companies like Google AdWords (gag! at all of their rules and regulations though). See the stickies for LISTS of the companies, however this can get expensive while you're developing a campaign and determining what works for you and what doesn't, but there's no way around the learning curve. Your curve will be determined by the amount of time you invest in learning effective strategies to developing a successful pay per click campaign, and your ability to implement those strategies. Either way though, ultimately you will find yourself constantly re-tuning your campaign until you figure out what works best for YOU.

Best of luck to you my friend.

-Jon
 
This sounds like a fairly good initial plan, the keywords are key here. You might want to test out an ad on AdWords to see how people react to your site/product, then fine tune from there (after your layout research, etc.). You'll be able to get a better idea of conversions and you can narrow down what needs improvement, user behaviour, etc.

Just don't get stuck in the perfection phase. I know it's ideal to have everything 100%, but it just has to be functional. The sooner you can capitalize on the keywords, the better.
 
Article Marketing, a Newbies plan



Hello,

This will be my first post ever on this forum, and for internet marketing. I’ve only been studying up on the topic for about a week. Trying to get a grasp on internet marketing.

I plan to outline my understanding of this process. I have a plan to success. I would like all you guys & gals to look it over, punch holes into it and work out the kinks.

I just hope I don’t make a complete ass of my self. But, I guess we all have to start somewhere.

Oh, yea. I’m a sucky writer, sorry for all the fluff. I just write how I talk :-)



  • Niche market research
  • Keywords Research
  • Traffic

Niche market research

The way I’m planning on doing this, is to build everything around one product. Rather then find a hot market, and finding a product for the market. I’ll first find a product and then do the market research. If it turns up a lot of keywords and topics in the forums and other sources, I’ll go with it.

So, I found a product. More like a test. I just need to prove to my self that I can make 1 sale. Proof of concept. So, I found this product on ClickBank Learn Hypnosis - Hypnosis Training Foundations - Hypnosis Book + Cds/Dvds + Tapes + MP3s


Keyword Research

I have no idea if this is the way to do keyword research or not. It’s a system I came up from my basic understanding of keyword research.

Ok, let’s get started.

First I’ll go to Free GTrends Tool From Wordtracker (a free keyword research tool).
I’ll type in “hypnosis” and put the results in a layout like this. (The numbers to the left are searches per day or something)

C= Competition V= Visitors R (Conversion Ratio) = C / V



1121 hypnosis
C = 9,820,000 V = 10,420 R = 942

515 self hypnosis
C = 1,080,000 V = 875 R = 1,234

389 hypnosis online
C = 53,200 V = 29 R = 1,834

311 free hypnosis scripts
C = 7,700 V = 29 R = 265

223 feminization hypnosis
C = 60,400 V = 65 R = 929

And so on…..


The idea of R (Conversion Ratio) is the amount of traffic vs. the competition. It’s to give me an idea of the possible room available for me to get in on. The way I look it is, even though there’s a lot of competition, there’s also a large market available.

I also do more math on it, to fine tune the keywords to a specific niche. But I’m not going that far in this thread. Like I said I may have the wrong idea about all of this.


Traffic

If the keywords and the product are looking good, I would start using them keywords to find topics to have outsourced. I suck at writing as I said before.

The main idea to making sales is to get backlinks to my site. I’m planning on doing 50 articles per month per niche. I’m not sure if I’ll need more articles or less per month, but it’s a starting point.

Now, I don’t do to much research on traffic building, but I did some preliminary research. So, the exact plan is yet to be developed.
So there it is. Its just a basic outline, but I hope you where able to understand it. It’s a plan in the works, I just want to make sure its on the right track and I did not get something wrong, or have a wrong idea.

Please fill free to comment.

Looks like a decent outline. Try it out and report back on your results.
 
Brain, not a bad plan at all. The only gap in logic (which was impossible for you to see at this point), is that your C / V = R is not a very scientific way to determine the room in a particular keyword. Reason being "C" - competition, is the number of instances that a kw shows up on an indexed page and doesn't really tell us much about how much work we need to do to secure a decent ranking. To get a good gauge on your competition, enter "hypnosis" in google. Now take the urls of the top 10-20 results and see how many links that they have by entering link:competitorssite.com I see that hypnosis.com (link:hypnosis.com), ranking #2 only has 66 links. With 11,000 results going to the #1 ranking (wikipedia), you can assume that #2 gets a lot of traffic as well. Being that they only have 66 links, which my grandma could get to her knitting blog, even as a noob I think you have a good shot at being successful. Keep in mind that links are weighted and he may have 66 high quality links, which will make your job more difficult. Just as a hint once you launch your page... if you could somehow get a link to stick on wikipedia's hypnosis page, that link alone would give your site enormous leverage and help you rank.
 
I believe the google linkcounter function is intentionally inaccurate. Use yahoo site explorer instead.
 
Don't look down on offering a good CPA that pays out $2 or whatever (as oppose to a $99 dollar product). Those convert well.