Are FB news feed more expensive than right column ads, even with super high CTR?

K

kiki88

New member
Feb 14, 2013
5
0
0
I just started using news feed ads a few hours ago and have a CTR of 7.2%, yet my cost per like is 40 cents because the optimized CPM is $27.00

I usually use right hand column ads get a cost per like of ~6 cents a like with a CTR that is way lower (like 1% or a little lower).

Is that just how the news feed ads go or does it simply take time for my CPM to catch up with my high CTR?
 


Not for my client they're not. As long as he pays me to do FB ads for his small business they're alive.
 
Can you bid CPC for news feed ads?

And by a few hours ago...do you mean that your campaign is been running for less than a day?
You need more data to get accurate results.
 
You must log in or register to reply here.
Top Bottom