Any ideas on what I should do?

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danmc1lg

Banned
Dec 7, 2011
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I basically need to know where to begin. I have two products that I want to sell through affiliate networks. The problem I see so far while researching is that affiliate networks only work for digital products like books, is that true?

Here's what I'm looking to sell. Maybe I should just start there and you can then tell me where to begin. (thanks for the help)

One product is a garden system. The other is chapter 7 bankruptcy. I'll explain both.

The garden system is a large wood structure that must be pre-built in my shop and then assembled at the client's house. I get on average $8000 to $12000 for these things. I'd be willing to pay affiliates handsomely for helping me to get jobs.

The chapter 7 bankruptcy is a little different. In this case, i have a website where people can go, enter minimal info and find out if they even qualify for bankruptcy or not. It's like a wizard. I get an email alert if someone has been to through the wizard. If they qualify, one of my employees calls the person, gathers more info and tries to wrap up the deal by securing a payment.

I guess my issue in both scenarios is that I don't want to (can't) pay per lead. Anyone can drive traffic to the sites. What I want instead is a situation where I only pay for clients that I've gained and have made an initial payment.

I assume that I'd need affiliate tracking software but more importantly, I'm guessing that i'd need affiliates who would be willing to be paid only on deals obtained. I'd need a system that would allow the affiliate to feel confident that i'm not ripping them off by taking their leads, gaining clients and then not paying them. Again, hopefully there is a good technology solution for this.

I'd pay really well. I'd pay $200 per bankruptcy client (i get $300 total, would keep $100 for myself)

With the garden systems I'd pay 5% of the total bill. If a person bought a $10000 system, I'd pay $500. In fact, i'd pay a minimum of $500, even if I only sold an $8000 system. If I sold a system that was over $10k, i'd pay out 5% which pays the affiliate even more.

The point is, I'm willing to pay really well and I'm willing to be transparent, honest and fair. It's the only way to do biz and to have lasting profitable relationships.

Is it even possible to have a scenario like i've described above. If so, where do I begin? To be able to pay only for actual clients instead of for leads is the ideal situation.

Thanks for listening.

p.s. I'd post a pic of the garden system for you but I'm having an issue, it isn't letting me attach anything.
 


Affiliates will only promote what sells, go out there and sell. Then come back and say I've got something here which sells, looking for affiliates with both reach and the budget to push this further etc.

That's when you're in business. Coming here saying I have this shinny thing, and yeah people may want it, but who fucking knows? People aren't going to promote it.

You need to demonstrate that there is a market for whatever you're trying to introduce to affiliates. Because that's all they give a shit about, what sells. What do people want?

Most people are into CPL pricing models and finding someone to promote you on a CPS model will be like trying to find a dyslexic spreed reader.

I'll give you the first step.

Step 1. Go and sell.
 
People don't want to test your pitch. They want to push your pitch. If you don't have a pitch down that is working (likely the case since you're posting in a forum), consider reaching out to copy people/sales page designers, and doing the necessary testing to get these pages to respond.

The good news is that it seems you have two unique products. This is a good start. If you have had ANY conversions, there is likely room for growth!
 
Jeeta said:
Most people are into CPL pricing models and finding someone to promote you on a CPS model will be like trying to find a dyslexic spreed reader.
Click to expand...


You are right but a lot of publishers in Adult promote on Pay Per Sign up terms still. Making more money.
 
Thanks for your replies. I don't think that I was clear enough though. I do already sell both bankruptcy and the garden systems. These aren't shiny ideas. I've been doing both for years. I'm not looking to step up the marketing via Affiliates.
I currently run a network of attorneys that allow me to offer debt negotiation and bankruptcy. I have affiliates (accountants, loan people and other financial types) who refer business to me word of mouth. I've installed numerous garden systems. They sell beautifully. So, I already sell the products and have some exposure to networks and affiliates, just a different kind than what you guys do.
But again, I want to involve your type of affiliate marketing now. I just wasn't sure if what I'm looking to do is possible. Do Affiliate marketers get involved in paying per sale? Is that what you meant when you wrote "CPS"? Is that cost per sale?
If so, can you tell me the names of some affiliate networks that are into what I'm describing please?
 
jeffrey said:
I want to be paid on a CPL basis. It's not my fault if you can't close a sale.
Click to expand...

This is the response and line of thinking that I expected from most. So, i figured if I paid out handsomely as I described above, it may change the attitude of the marketer. That's why i'm posting this here, to get your temperature.
 
I misspelled above... meant to write
"I'm now looking to step up the marketing via Affiliates."
 
what worries me about cpl is that i have no way of knowing if the affiliate is sending legit traffic. I spent years buying leads for debt negotiation and it was very tough to find a reputable lead generator. The leads were often incentivized or bogus in other ways. There's got to be affiliate marketers out there who are willing to bridge that gap and meet half way.
 
also, with the bankruptcy, the person makes a partial on-line purchase. If they qualify for bankruptcy and want to retain the attorney, they pay an initial $200 retainer on-line. Then we get three more payments of $500 each every two weeks until a total of $1700 is paid. This makes for an easy and low-cost bankruptcy. (very competitive pricing)

With the garden systems, i can set up the website so that they pay online as well, if that help with the tracking.
 
O Marina said:
You are right but a lot of publishers in Adult promote on Pay Per Sign up terms still. Making more money.
Click to expand...

Adult is in it's own ball game because of its restricted and regulated content. How many people do you know buying facebook ads for porn sites? They're normally CC leads for subscription programs, which in today's world is a tough racket to be in seeing how much porn is available now for free.
 
danmc1lg said:
so, if i abandoned my cost for sale hope and went with cost per lead, what networks do you recommend?
Click to expand...

Well they still won't be interested unless you're prices per lead are competitive. Don't forget, you set an amount what your willing to pay affiliates and then the networks will add their margin on top. They'll also want to know if your LP's convert and can you afford to pay? With zero relationship, if nobody knows you in the industry, I would of thought you'd have to buy pre-paid leads before they give you a line of credit.
 
Jeeta said:
Well they still won't be interested unless you're prices per lead are competitive. Don't forget, you set an amount what your willing to pay affiliates and then the networks will add their margin on top. They'll also want to know if your LP's convert and can you afford to pay? With zero relationship, if nobody knows you in the industry, I would of thought you'd have to buy pre-paid leads before they give you a line of credit.
Click to expand...

And let's not forget that you'd have to price the leads with the assumption of how many leads are shit. So you're going to be paying out per successful form fill even if those leads aren't converting.

So, if you're already willing to pay $200 for each new customer, you'd be paying $20/lead if you are getting a 10% conversion rate. You'd probably be actually wanting to pay $5 or less though to account for a lot of affiliates that run bogus traffic.

This pricing is where you have issues getting attention at Affiliate Networks - there's a lot of offers out there paying $30+ per lead. So, on the surface, you're just not going to be looking that enticing even though you might actually not shave the shit out of your affiliates so they'd end up making more money with you overall compared to those other offers.

Oh, and you have 10 minutes to edit your posts, so do that instead of making a new post every couple of minutes when you want to fix something. Messy threads are messy and you're likely to get banned for post count whoring if you continue.
 
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