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When first starting a PPC campaign on YSM, do you find it is better to use advanced match(broader) or standard match on kw's? Campaign is a zip submit, I seem to be running about -50% ROI at about 50k impressions right now. Have been running about a week. Thanks in advance for any tips/advice.

I am sure this question/s puts me at risk for some "dicks in compromising animations" links but here goes: Alright, I am trying to setup some FB campaigns and track them via P202, and my fucking head is spinning. I am lost on keyword tracking, subid tracking, global postback url/pixel, P202...

Until I visited WF... Holy shit that was the most depressing experience in my whole life. I'd rather my monitor be bezel-to-bezel with swinging cock-meat then have to look at that shit any more... That is all....