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In an attempt to get as few people to read the following pearls of wisdom (substantiated by solid stats) as possible I chose a long title. Hopefully no one will read it, so I can keep on keeping on kicking my competition's ass all day long. Why Being Interesting Might Be More Important Than...

How Olympics 2012 social media campaign has outshined the Olympic events themselves! You amateurs better learn how to do social media from the pros: Web Exclusive: Perfect Curve's Digital Strategy - Twenty Twelve - BBC Two - YouTube

The recent discovery of the Higgs Boson by scientists at the Large Hadron Collider at CERN changes everything for marketers: The Ad Contrarian: How The Higgs Boson Can Help You Build Customer Engagement

Depends on the person. Now, give your right hand a break and get out: Dating Techniques - Science of Attraction - YouTube Derren Brown - Science of Attraction | The Halo Effect - YouTube

How important is to you that your site is available to your visitors at all times, without going down (or very, very rarely)? Any of you pay (or will pay) for a service from a third party to monitor your sites' availability? Any of you find it necessary to employ other tactics of keeping...