In retrospect it's pretty funny how the 'rat' friend in that music video looks like Kendrick..considering I don't think they even knew about each other in 2011.
Yeah he's been with MMG since like 2011, or late 2010 I think.
To be honest I think his written work has always been a lot weaker, even when he was unsigned. But every time he gets on an uptempo track that isn't his he just somehow kills it.