goddamn onion is outing my business secrets



The Marketoonist usually offers a good send up of Social Media.

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I recently completed a years internship doing "E-Marketing", and my successor wrote "Social Media" under interests on her CV. I immediately marked her down as an idiot, but my manager was beyond impressed and hired her. The job doesn't even require any social media.
 
:) For most companies, social is a waste of time. I have had to spend far more time than I appreciate having to convince my clients to not run with this. The cost and effort required is far higher than anyone thinks.

Even those companies that put a massive effort into being funny, not being boring, etc get a very low ROI.