A website to make designers cry...

amateursurgeon

Hot Metal and Methedrine
Apr 2, 2007
3,855
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The Uncanny Valley
I've known about this site for a while, but another thread reminded me of it.

Check this out:

CAR LEASING CHEAP LEASE CARS SALES CAR LEASING CHEAP CONTRACT HIRE DEALS

Ling's Cars does >$5Million revenue PER MONTH of car leasing.

XlECm.jpg


It's worth checking out, cos amongst the visual nightmare, she is a very clever marketer.


She also has a nice case study "how to create a Googlejack" here, on how she hijacked someone else's Dragons Den TV appearance to drive traffic to her site.

http://www.lingscars.com/googlejack.php
 


Prepare to get mindfucked -

arngren.net

They are big time in their field and have a lot of customers as well! Though they're aware of the widespread criticism on their website's design - the website remains the same since years!
 
Prepare to get mindfucked -

arngren.net

They are big time in their field and have a lot of customers as well! Though they're aware of the widespread criticism on their website's design - the website remains the same since years!
IDK it looks like if like Pinterest to me... maybe a little bit too early
 
Designers don't know how to make money, just how to make things pretty.

Which is HIGHLY overrated...

/thread
 
I remember her from Dragons Den with her big fuck off side of the road rocket advertising thing. I seem to recall watching the 'where are they now' thing and she was doing very well.
 
Do people just show up to see what kind of a nut she is? Or is it that they want to read the whole site to look for a mistake and end up brainwashed?
 
hahaha just seen her road tests. She gets her sister to test them in her Red Guard Army uniform:

[ame="http://www.youtube.com/watch?v=a3NoWi4lEeM&feature=player_embedded"]ChopGear Fiat Punto LingsCars roadtest - YouTube[/ame]


If she's representative of the smartness + hustle of entrepreneurs coming out of China, we are pretty much fucked :D

This is a pretty good blow by blow analysis of her site:

http://econsultancy.com/uk/blog/9067-lings-cars-the-art-of-persuading-visitors-to-buy
 
Prepare to get mindfucked -

arngren.net

They are big time in their field and have a lot of customers as well! Though they're aware of the widespread criticism on their website's design - the website remains the same since years!

Scroll to the bottom for christmas specials
 
For you PPV noobs... pat attention to the elements of this. This tacky look converts.

I guarantee that if you were to completely redesign your site and make it look like shit, it's not going to convert better all of a sudden. I think it's working for her because she injected some personality into it (doesn't look like a faceless corporation) and the fact that she focuses on driving TRAFFIC to her OFFERS that makes the difference. Who knows, maybe the majority of her business comes from referrals (or offline notoriety) making the site design a non-factor.

It's worth noting that if you plant your ass in a single niche and focus on it 100%, you can make money with even the worst of sites.

Still a great find though, lol. I'm gonna check out the episode of Dragons Den with her on it